I don't know about everyone else, but I had a great experience at the Mercedes-Benz of Chandler (Arizona). They are the dealership that hosted the event for those of us that have reserved a Fortwo.
To my husband and I, it looked so organized. Even my husband, who plans events for a living, was impressed.
The event was inside (with temps in the triple digits outside). Several cars on display. Everyone getting in the cars, looking them over, signing up for the test drives, talking to each other, talking to Smart Car Reps and the Dealership Reps, taking pictues, test driving, looking over the cars again and talking some more. Free bottled water for anyone that wanted one.
Also anyone driving a Fortwo could have their picture taken in the car and recieved it in a frame to put on their desk. Each one of us were given a small gift from Sirrus.
The only disappointment was that I couldn't order a Smart Fortwo that day.
Teapots