Quote:
Originally Posted by epbrown
There's a fine line between looking at the bright side and being delusional, Suze.
What's interesting to me is that they seem on pace for selling 15k Smarts/year, which was the original projection for annual sales. Everyone got hyped about the initial ordering frenzy last year, and now they seem depressed that they're selling as many cars as they planned to. If these sales remain steady next year, they should be thrilled.
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They'll be hard-pressed to meet a 15k sales total for the '09 model year. Personally, I doubt they'll hit the 15k mark.
Anyway, I'd guess that if early '10 sales figures start to mimic '09 results, we'll see some much-needed early marketing/advertising promotions.
This niche Euro-car will be facing very serious competition in 2010 and 2011 (...from Ford to Toyota). Folks might simply bypass a fortwo for better performance, more seating, more room, and perhaps better fuel mileage---unless of course, smart ups the competition with a forfour or roadster model. My humble opinion, of course...