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I went to check the news this morning and saw a smart ad top and center on the New York Times website. It went through a litany of un's (un-clutter, un-guzzle, etc) and a showed a bunch of wraps, ending with a simple "unbig. uncar," a green smart, and a "meet me" button.

On a related note, I really like the new smart usa website. I think it gets all the major points across quickly and easily.
 

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I got all my new car magazines this month. Not one smart ad, in anyone of them. New Mini coupe, Fiat. NO smart!!!!
 

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I got all my new car magazines this month. Not one smart ad, in anyone of them. New Mini coupe, Fiat. NO smart!!!!
I, for one, forgive them - TV ads in the USA, for the first time ever!! I'm going to be patient, they said it was the beginning of a six month campaign, aye? And wow, I am blown away by the new website! Very unique, I've never seen any site work like that, scrolling down and down, like you're going thru different pages on a site. Very sophisticated and nice looking!!
 

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I, for one, forgive them - TV ads in the USA, for the first time ever!! I'm going to be patient, they said it was the beginning of a six month campaign, aye? And wow, I am blown away by the new website! Very unique, I've never seen any site work like that, scrolling down and down, like you're going thru different pages on a site. Very sophisticated and nice looking!!
I think I unhate it.
 

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I got all my new car magazines this month. Not one smart ad, in anyone of them. New Mini coupe, Fiat. NO smart!!!!
Per the description on smartusainsider.com, the new campaign does not include print advertising. :)
 
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